Chicago web design E-commerce development

Chicago Web Design

Your website is the first thing that people will see if you are trying to sell on the web, blogging, or affiliate marketing through content. So it is very important to make sure your site is A+ grade without paying tons for it. So what I want to do is show you a few simple ways to keep cost down yet not having your site looking like it is second-rate and lacking credibility.

One thing you can do for a cheap price and have a nice site coming from it is to hire someone off elance.com guru.com or any other freelance site. This will offer you an inexpensive way for you to get a great site template or a site completely coded for relatively cheap. It still is more costly than doing it by yourself but if you have no wish to learn any HTML or any coding this is great. This will run you 0-0 for a simple site that is functional and attractive.

Second tip is to get a template learn some simple coding and upload that code to your FTP. How do I learn this you may ask? Well just Google HTML tips and Basic CSS and this should at least get you being able to tweak your template. Where do I get templates? Again Google is great free resource for all. It will help you understand some basics better. Although it will still take time and if time is something you don't have try our next tip.

Third you can simply get a simple WYSIWYG software and drag and click to a great looking site. This is very easy and usually requires no real coding or knowing code except maybe putting in affiliate code which if you don't know how to do that you may need to read a little on just simple copy, paste how to's. Some hosting companies, I actually think most hosting companies, will have a free WYSIWYG site builder for you to use with templates that can be used.

In conclusion you can find the help out there and make a great site that will look attractive and great. So you will have a site that you are proud of and make money get your point out there with a blog or anything you want . You will know though that your site will be grade A and not a cheesy site that people will run from it will give you the credibility you need. Now go out and make that site and get your business up and running.

Web Design

Even with good web design, the reality is that 9 out of 10 of websites fail. They fail to get traffic, signups, leads, sales, and so on. They become a bad investment. But above all, they fail to deliver for the business they were created to serve. Of course, there are multiple reasons why websites fail. But a critical factor is that often they contain one of the biggest and most common web design mistakes.

As an Internet marketer, I face this regularly. Companies have just paid thousands for what they regard as a perfect new website.

They come to me seeking help to market it. Then I have to break the bad news: To market it successfully, they will have to spend yet another few thousand - to make the website right.

Naturally, some people are hurt that you've apparently criticised their site. In addition, having just laid out so much money, they don't want to pay more. In many cases, they don't have the budget for costly changes. Worse, some, although they are far from being the worst websites, are constructed so badly that they require major surgery.

If only they had thought more about the website before they began to design it. That's because the biggest and most common mistake occurs at the pre-development stage. To paraphrase Bill Clinton, "it's the marketing, stupid!"

Web designers and/or their clients ignore or pay scant attention to the marketing. In other words, they build their website. And only then do they think about how they're going to market it.

Avoid that mistake and you'll save yourself a lot of time and hassle. Not to mention potentially saving a lot of money on corrections. And, from the outset, you'll have a website that's ready to hit the market.

So, what should you do? Setting out a pre-build marketing plan for a website is too much for a short article, so I can only give you some pointers.

First, be clear about the objective of your site. What is it you want your site to do for your business? It could be promoting your corporate brand, building a mailing list, lead generation, or selling your products direct online (e-commerce).

Second, be clear about your target market(s). Precisely what is your target niche? Who are the people you want to reach? What problems are they seeking a solution to? How will you shape your offer on the website to provide that solution? What kind of text, images, language, terms do these users associate with their problem?

Third, consider the level of online demand for your product or service within your chosen niche. Remember that the Internet is very competitive and don't assume that you will achieve a high market share. Of course, that depends on what you are offering as well as the level of competition. But, generally, the niche has to be large enough for you to survive on a small share.

Fourth, think about your web promotion strategies. If, for instance, you intend to rely on organic rankings (SEO), then do your research for the appropriate keywords. Choose keywords that are less competitive and easier to rank for, normally longtail. But don't forget those volumes.

Fifth, be clear about the selling messages and the competitive advantages you intend to promote. At the very least, you must be able to offer visitors a better deal than they can get from your competitors.

Only after you've decided the marketing should you think about how you're going to design the website.




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